STEEPX Macro Trend Highlight
Super commuters are people who travel more than 180 miles to work. Some may take a plane, others may choose to take a train. They occupy about 3-10% of working population.
Miss their family
High stress with limited support
Quality sleep on-the-go
Less office time
Low cost travel
Bleisure is “the blurry line between business and leisure trips”. More and more people will bring their family with them on a business trip. Half of 31 to 45-year-olds have extended business trips in order to include a leisure trip.
Limited time for travel research
Limited vacation time
Distraction from family members
Easier ways to plan vacation
Work efficiently on-the-go
New community space